Of all the content management systems on the market, there’s one that has been raking in all the fame. WordPress started out as a blogging platform but now counts for 59% of all CMS usage on the internet. Cisco’s WebEx comes in second far behind at 12%. That is a considerable margin; it shows us the state of the web, but also indicates future trends—namely: user experience drives growth.
WordPress is successful for two reasons that at first glance seem too simple:
Accessibility: WordPress is free and easy to use.
Customization: WordPress is entirely customizable.
Accessibility makes WordPress attractive to everyday users, while customization is the ticket that brings developers onboard.
WordPress is mostly a platform that regular people can quickly understand, and which presents developers with a direct-to-consumer marketplace for selling plugins and themes. Why does user experience drive growth in this case? Because WordPress’ comfortable user experience is directly responsible for the exponential increase in the developer, designer, information architect, and blogger participation.
WordPress has graduated into the big leagues
Once upon a time, WordPress was an obscure little platform for building website blogs. Even a few years ago, users considered WordPress a small-time CMS within the industry, but all that has changed.
WordPress has proven that it can contend with traditionally more developer-friendly CMS like Drupal, which is a Web Application Framework. No longer relegated to the sidelines looking in on the big shot contenders, as Fortune 500 companies adopt WordPress.
Notable sites that use a WordPress backend are:
We make sure to stay abreast of the web’s evolution so that we’re giving our clients valuable information on the future of their website.
So, what makes WordPress the right CMS for building websites?
If you’re a digital content manager in charge of overseeing new web applications for a large company, you need to look beyond the naysayers of yesteryear who fault WordPress for its mass appeal. Let us tell you why WordPress might be the best CMS to build your company’s website.
Readily available support
WordPress’ Codex, self-described as a “living repository,” is a comprehensive user’s manual where developers can quickly learn everything, from the CMS’s logical structure to how to use APIs.
The WordPress help forums likely contain answers to any question you have.
There is a massive community of bloggers, tech whizzes, industry professionals, developers, YouTubers, and security experts continually churning out new information in support of WordPress and its users.
Pre-made solutions for almost anything
There are thousands of WordPress plugins to fulfill nearly every need, including plugins for built-in analytics.
You can buy ready-made WP themes that leverage low-code development, have fast load times, and are SEO-friendly.
Large developer pool
Given WordPress’ industry clout, many developers are already versed in its use.
If you can’t find a suitable plugin, you can contact a developer to build one for you. The WordPress developer community is significant and has taken up a considerable real estate on websites like Stack Overflow and Stack Exchange.
Multiple user roles
WordPress comes with the ability to assign permissions to various people within your organization (i.e., editors, administrators, marketers, SEO analysts, etc.). These users can gain simultaneous access; while a writer prepares a new post, a developer can troubleshoot a function.
Ease of use
WordPress is user-friendly in large part thanks to an intuitive dashboard user interface, which successfully prevents information overload and allows for customization.
Total access and control
Since the WordPress administration dashboard lives online, you can access your site from anywhere. It is familiar as a word processor and allows you to edit content without technical skills.
WordPress CMS is affordable for companies
Competition in the WordPress development market is high, so prices are low. The average theme costs around $50, but the core WordPress files are free.
WordPress websites are scalable
WordPress has an optimized core code for scalability. The idea of “plugging in” additional functionality helps position WordPress sites for future shifts, while an active WordPress team regularly produces new versions of the software you can choose to install automatically.
Predictions for the future of websites on content management systems
As of 2018, CMS is not the dominant platform online. However, the use of WordPress is going to change. We advocate using the WordPress CMS to create company websites because apart from its current benefits, in the long run, you can count on support and autonomy.
Looking to the future, we expect online solutions to favor CMS technology progressively. WordPress is poised to grow in significance if historical data offers any indication.