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Customer Experience 2017-12-18T04:31:07+00:00

Customer Experience

We specialize in creating customer-facing applications and websites that represent your business and drive customers toward desired conversions. Digitization of the company voice begins with you. Discovery helps us engage concept development from a position as your peer, and thorough preliminary assessment lets us lay the groundwork for poignant platforms that accomplish goals. Nothing we do is left to chance. All products pass rigorous tests to prove their worth, because your success is everything.

Purpose

We sit down with you to analyze your business and understand your needs. Project management and systems analysis is key to creating a customer-facing website that streamlines your processes, increases conversions, and represents your brand’s voice. You provide content and imagery direction which we translate into genuine, germane websites and apps.

Process automation stress test Whiting House

User Experience

User experience (UX) determines the best expression for your website. We audit your current content or create it from scratch based on user interviews. Our information architects construct an intuitive sitemap to organize content, which we then test through card sorting to prove its optimal structure. We design a powerful, fresh UI based on current styles, and then transform approved mockups into mobile-friendly, accessible front end code. Our targeted on-page and off-page content speaks the language of your brand, and ensures discoverability through white hat SEO practices.

UI Development

Strong back end infrastructure guarantees a seamless experience. We adhere to coding standards to minimize page weight of both the front and back end of a website. Site speed affects the user experience and SEO on both desktop and mobile, so we aim for fast. CMS databases will deliver unhindered flow of information to the interface. We secure all sites with SSL certificates, among other measures. On delivery, your website will be ADA compliant, and our rigorous testing verifies that the final product is of the highest quality.

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Elevating Customer Experience with Automation

While many companies still balk at the notion of implementing automation in customer-facing roles, the fact of the matter is that customers are coming to expect it. Brands that have adopted today's advanced technologies - which are rapidly becoming more capable - are offering their customers more personalized experiences and journeys, shorter wait times for assistance, and around the clock service.